Brima

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Sales Manager (Private Sector)

We are searching for a driven, results-oriented Sales Manager to lead revenue growth and expand BRIMA’s private sector footprint while managing a high-performance sales team.

The role focuses on increasing private sector contribution, managing the sales team, and ensuring full alignment with BRIMA’s sales processes, systems, and performance targets.

 

PURPOSE OF THE JOB

  • Drive sustainable revenue growth through new business development
  • Key account expansion
  • Strategic sales execution

KEY PERFORMANCE AREAS

 

Revenue Growth, Business Development & Pipeline Management

  • Deliver revenue in line with company targets
  • Achieve new business targets
  • Grow and retain existing client accounts
  • Lead private sector business development across target industries
  • Convert qualified leads into revenue-generating clients
  • Build and manage a strong, active pipeline using CRM
  • Deliver revenue in line with company targets, contributing to the annual revenue objective

 

Team Leadership & Performance Management

  • Lead, manage, and coach KAMs and Sales Executives
  • Set targets, monitor performance, and drive accountability
  • Conduct regular performance and pipeline reviews

 

Sales Strategy, Execution & Deal Management

  • Develop and implement sales strategies aligned with business objectives
  • Identify opportunities for upselling, cross-selling, and account expansion
  • Oversee proposal preparation and client presentations
  • Lead negotiations and close deals
  • Approve quotes within delegated authority
  • Ensure all activities align with BRIMA’s value proposition

 

Client Relationship Management & Retention

  • Maintain and strengthen relationships with key clients
  • Conduct regular client engagements to identify growth opportunities
  • Support resolution of client issues and ensure service alignment

 

Reporting & Marketing Alignment

  • Compile weekly and monthly sales reports
  • Present performance insights and recommendations to management including EXCO
  • Monitor pipeline health and sales performance
  • Align sales activities with marketing initiatives and lead generation efforts

 

Sales Process, Compliance & Cross-Functional Alignment

  • Ensure adherence to all sales processes and SOPs
  • Collaborate with Operations to ensure service delivery meets client requirements
  • Support Finance processes through credit applications and invoice follow-ups
  • Ensure smooth client onboarding and internal alignment with all stakeholders

NUMBER OF SUBORDINATES:  TBC

REQUIREMENTS

  • 5–10 years proven external sales experience in the courier/logistics industry
  • Proven track record of meeting and exceeding sales targets
  • Experience managing a sales team
  • Strong experience in business development and account management
  • Bachelor’s degree in Business, Marketing, or related field (advantageous)
  • Fully computer literate (Microsoft Office, CRM systems)
  • Valid driver’s license is essential
  • Clear credit and criminal record

QUALIFICATIONS:

  • Diploma/Degree in Business, or related field

SPECIAL SKILLS/ COMPETENCIES:

  • Strong leadership and team management skills
  • Excellent negotiation and closing ability
  • Strong business development and account management capability
  • Strategic thinking with strong commercial acumen
  • Results-driven and target-focused
  • Strong analytical and problem-solving skills
  • Excellent interpersonal and communication skills
  • Ability to build and maintain client relationships
  • High level of attention to detail and accountability
  • Ability to work under pressure and meet deadlines
  • Must be willing to work overtime or weekends when required

 

Closing Date: 15 May 2026 | Email CV’s to: recruitment@brima.com

Should you not hear from us within two weeks, kindly consider your application unsuccessful.

Sales Executive (Private Sector)

We are searching for a driven, results-oriented Sales Executive to generate new business, convert qualified leads, and support revenue growth through effective client engagement and relationship building.

 

The role focuses on executing the sales process efficiently, maintaining a strong pipeline, meeting sales targets and supporting BRIMA’s objective of increasing private sector revenue.

 

PURPOSE OF THE JOB

  • Finding and converting qualified leads into revenue-generating clients
  • Managing client onboarding
  • Growing assigned accounts

KEY PERFORMANCE AREAS:

 

Revenue Growth, Business Development & Pipeline Management

  • Convert qualified leads into new business opportunities
  • Build and manage a pipeline through CRM (Saleboat)
  • Conduct client meetings, presentations, and proposals
  • Drive consistent deal conversion and revenue generation

 

Client Relationship Management & Retention

  • Maintain and strengthen relationships with key clients
  • Conduct regular client engagements to identify growth opportunities
  • Support resolution of client issues and ensure service alignment
  • Support client retention through proactive engagement

 

Reporting & Marketing Alignment

  • Maintain accurate and up-to-date records in CRM
  • Prepare weekly sales reports and pipeline updates
  • Track personal performance against targets

 

Sales Process, Compliance & Cross-Functional Alignment

  • Ensure adherence to all sales processes and SOPs
  • Collaborate with Operations to ensure service delivery meets client requirements
  • Ensure smooth client onboarding and internal alignment with all stakeholders

 

Competencies & Attributes

  • Strong sales and negotiation skills
  • Excellent communication and interpersonal skills
  • Ability to build and maintain client relationships
  • Results-driven and target-focused
  • Strong organisational and time management skills
  • Attention to detail and follow-up ability
  • Proactive and self-motivated
  • Ability to work under pressure and meet deadlines
  • Must be willing to work overtime or weekends when required

NUMBER OF SUBORDINATES:  TBC

REQUIREMENTS

  • 4-6 years external sales experience (courier/logistics industry advantageous)
  • Proven track record of meeting and exceeding sales targets
  • Experience in business development and client engagement
  • Diploma/Degree in Business, or related field
  • Fully computer literate (Microsoft Office, CRM systems)
  • Valid driver’s license is essential
  • Clear credit and criminal record

QUALIFICATIONS

  • Diploma/Degree in Business, or related field

SPECIAL SKILLS/ COMPETENCIES

  • Strong sales and negotiation skills
  • Excellent communication and interpersonal skills
  • Ability to build and maintain client relationships
  • Results-driven and target-focused
  • Strong organisational and time management skills
  • Attention to detail and follow-up ability
  • Proactive and self-motivated
  • Ability to work under pressure and meet deadlines
  • Must be willing to work overtime or weekends when required

 

Closing Date: 15 May 2026 | Email CV’s to: recruitment@brima.com

Should you not hear from us within two weeks, kindly consider your application unsuccessful.

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